1. Measure
  2. Podcast Attribution Campaigns

How to change your Attribution (look back) Window

A lookback window is a period of time (after an ad is clicked or viewed) within which an install can be attributed, or matched to that ad.

Applies to: Brands

Changing your attribution window will affect all Live campaigns active in your dash.  When you make this update, that night when attribution runs, all of your Live campaigns will update using the newly selected settings. 

  1. From the Podsights Home page, select Manage > Attribution Config
    1. Be sure to read the warning text before proceeding, as this is Podsights notifying you that these changes affect your account in whole
      Screenshot 2022-09-15 at 3.49.58 PM

3. Select Continue to Attribution Settings when you're ready to continue

4. Next, scroll down and enter the necessary information

5.  Lastly, select Update Attribution Windows