Podsights is a marketing attribution platform for podcast advertising. We strive to help marketers understand the effects of buying advertising on podcasts. We answer questions like:
- How many leads did I get from advertising on a podcast?
- How many listeners visited my site?
- Of the ten podcasts I advertised on, which drove the most purchases?
We can track conversion rates from download to site visits and purchases at an episode level.
- Easy to install
- Full reporting suite for data-driven marketers
- User journey, from download to page views to conversion
- Partial attribution across podcasts and episodes
- Measure view, product view, lead, add to cart, checkout, and purchase events; in addition to app downloads and in-app activity