1. Frequently Asked Questions

What is a lead?

Podsights defines a lead as someone exposed to a specifically defined event.

Within our lead pixel, we allow you to define your relevant lead activities.

Lead fields type and category can be used to track different types of lead events (e.g. newsletter signup vs request for a quote). The values for type and category can be any string and are optional.

An example of the lead pixel is below: 



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